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Gene Simmons to Keynote 2nd Annual LA Mobile Entertainment Summit

Unicomm, a leading event management company and The Bob Dowling Group today announced that media powerhouse Gene Simmons will headline its second annual LA Mobile Entertainment Summit®, in association with Variety, scheduled for Tuesday-Wednesday, September 20-21, 2011 at the Hollywood & Highland Center, Hollywood, CA.

“We couldn’t be more excited to have international entertainment legend, and serial entrepreneur Gene Simmons to keynote the LA Mobile Entertainment Summit,” said John Golicz, CEO of Unicomm. “Gene is definitely in a league of his own when it comes to creating, marketing and monetizing an international entertainment brand globally.”

A founding member of the iconic rock group KISS, Simmons shows no signs of slowing down these days. KISS has just added tour dates in Canada for this summer and he and his family are currently shooting a seventh season of A&E's “Gene Simmons Family Jewels," now the longest-running celebrity reality series on TV and exported to more than 80 countries. In addition, he continues to build upon a licensing and merchandising empire that includes movies, publishing, TV, and of course, music.

Described as the “ultimate deal maker,” Simmons recently signed on as a business partner and spokesperson for Intertainment Media’s Ortsbo - a real-time filter for translating 53 different languages across 12 leading social media platforms. This summer the company is scheduled to deploy mobile apps in conjunction with extending its software across instant messaging, e-mail and RSS. According to Simmons, "Any pop culture entity has to be worldwide.”

The 2nd Annual LA Mobile Entertainment Summit will host the brightest minds in mobile technology, interactive media and entertainment to examine how content and rapidly evolving technology is dramatically changing the entertainment marketplace. The event is all about connecting the ecosystem among digital assets, original content and mobile platforms. In its latest report on the mobile entertainment market, Juniper Research predicts that revenues will rise from $33 billion last year to $54 billion in 2015.

Sponsors of LA Mobile Entertainment Summit include: Blue Calypso, as official sponsor; Epic Marketplace, MocoSpace Inc., SRS Labs, Inc. and thisMoment, Inc. as sponsors; Adknowledge Super Rewards, Celtra, Ericsson Inc., Mobile Messaging Solutions (MMS), Screenreach Interactive, Trilibis Mobile, Waterfall Mobile Inc. and xCubeLABS as supporters; Korea Media & Content Market (KMCM) as event partner.

Throughout two days of in-depth discussions, industry luminaries from studios, television, content providers, startups, brands, manufacturers, media outlets and technology companies will join leading market analysts to share best practices and provide a unique and thorough understanding of the exploding intersection of the mobile and entertainment worlds.

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